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What is Matmid?
Matmid is the loyalty program of El Al Israel Airlines, offering members the ability to earn and redeem points across El Al's network and select partner airlines. In 2023, Matmid underwent a significant overhaul, introducing a revenue-based earning system and a new elite status currency called Diamonds. These changes aim to provide a more flexible and rewarding experience for frequent flyers.
Key changes to Matmid in 2025
- New Diamond Program: Launched on April 1, 2025, this program introduces updated thresholds for elite status tiers, with changes capped at a 30% increase from the previous program. Status is determined based on Diamonds earned in the preceding 12 months.
- Elimination of Soft Landings: Members who do not requalify for their current status tier will be downgraded directly to the appropriate tier based on their Diamonds earned, without the previous "soft landing" to the next lower tier.
- FLY+ Benefits Program: Introduced in 2025, FLY+ offers choice benefits to Gold, Platinum, and Top Platinum members who are also Executive members or FLY CARD holders. Benefits include lounge passes, extra baggage, seat upgrades, and more, based on Diamonds earned.
- Award Ticket Pricing Updates: Award fares are now updated every few months to align with market standards. Members can use points to purchase tickets from Israel up to one year in advance.
- Point Validity: Matmid points remain valid as long as members continue to earn at least one point every 18 months on an EL AL flight or charge at least NIS 5,000 in a month with their FLY CARD during that time.
How many Matmid Points for a flight?
El Al utilizes a semi-dynamic award chart, with rates published for each destination and cabin class. These rates are updated every few months and can be used to book tickets up to one year in advance. One-way tickets are priced at half the round-trip rate.
Example redemptions:
| Route (Round-Trip) | Economy Points | Business Points |
|---|---|---|
| Tel Aviv – New York | 70,000 | 200,000 |
| Tel Aviv – London | 40,000 | 120,000 |
| Tel Aviv – Paris | 35,000 | 110,000 |
Note: Prices include seat selection and checked luggage. Seasonal rates apply, with summer (March 25 – October 31) and winter (November 1 – March 24) pricing.
How much are El Al Matmid points worth?
The estimated average value of an El Al Matmid point is between 1.0 and 2.5 cents (USD) per point, although in some cases it can exceed 3 cents. The value varies depending on the route, cabin class, season, and redemption availability. The best value is found by booking business class flights in advance on long-haul routes such as Tel Aviv-New York. The worst value is usually found on short flights within Europe or during peak periods with low availability.
Key features of Matmid
- Tiers and Elite Status: Silver, Gold, Platinum, Top Platinum
- What We Love: Revenue-based earning, elimination of fuel surcharges on award tickets, flexible redemption options
- Exclusive Perks: FLY+ benefits for elite members, including lounge access, extra baggage, and seat upgrades
- Best Redemptions: Business Class to Europe (from 120,000 points round-trip), Economy to North America (from 70,000 points round-trip)
- Award Release Dates: Tickets can be booked up to 364 days in advance. For more details on award availability and planning your redemptions, visit our Ultimate Guide to Award Release Dates.
Airlines You Can Book Using El Al Matmid Frequent Flyer
Aeromexico (AM)
Air France (AF)
Delta (DL)
EL AL (LY)
Etihad Airways (EY)
KLM (KL)
Qantas (QF)
Virgin Atlantic (VS)
The best time to book your next flight with El Al Matmid Frequent Flyer
Know when airlines and frequent flyer loyalty programs release new award seats. Find the best time to book hard to get redemptions.
Ultimate Guide to Award Release Dates